The most popular fashion and beauty brands among teenage girls aged 13-16 as measured by Teen Vogue’s Love List.

This story first appeared in the August 5, 2015 issue of WWD. Subscribe Today.

1. Eos: 87.8%

2. Forever 21: 87.1

3. Pink VS: 86.2

4. Free People: 85.9

5. Converse: 85.6

6. Urban Decay: 84.9

7. OPI: 83.5
Nike: 83.5

8. Urban Outfitters: 82.6

9. Sephora: 81.8

10. Maybelline: 81.6
Vans: 81.6

11. Victoria’s Secret: 81.5

12. Neutrogena: 81.4
MAC: 81.4H&M: 81.4

13. Sephora Collection: 80.9

14. Brandy Melville: 80.6

15. Bath & Body Works: 80.1

16. Steve Madden: 79.4

Source: Teen Vogue/Goldman Sachs 2014 Brand Affinity Index

load comments
blog comments powered by Disqus