By  on May 30, 2019

Barbara Paldus is planning to use her outsider status to her advantage in the beauty industry.

Paldus, who built two Silicon Valley start-ups, including Finesse Solutions, a biotech business that Thermo Fisher Scientific bought in 2017, is channeling her entrepreneurial energy into the beauty category. Using money from the sale of Finesse, Paldus has created a fund called Sekhmet Ventures, which will invest in beauty and wellness businesses, including her first operation — Codex.

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