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French Beauty Exports Rise 4.4% in 2015

The country’s trade balance topped 9 billion euros, or $10.01 billion at average exchange, for the first time in the period.

French beauty exports rose 4.4 percent in 2015, according to the Fédération des Entreprises de la Beauté.

Revenues from beauty products sold outside of France reached 11.8 billion euros, or $13.13 billion at average exchange, last year. The country’s trade balance for the business segment topped 9 billion euros, or $10.01 billion, for the first time, as well.

In 2015, sales from skin care represented 42.5 percent and fragrance, 33 percent, of total beauty items sold abroad. Meanwhile, exports advanced 17 percent for color cosmetics for lips, 10 percent for eye makeup and 12 percent for facial powders.

The FEBEA said in value terms, one beauty product out of two exported from France is sold in European countries, which generated 48.9 percent of the total revenues made abroad. Sales to the European Union rose 5.8 percent on-year, and France’s trade balance for beauty products with the EU progressed 5.1 percent.

The top five nations to which France sold such products were Germany, the United States, the United Kingdom, Spain and Italy.

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Only the zone comprising European countries outside of the EU registered a decline in revenues, dragged down by the 44 percent drop in the trade balance with Russia.

Sales to Asia, which had slowed versus prior years, represented 16.2 percent of French beauty exports and were on the uptick.

Sales gained 3 percent to the African continent, 14 percent to the United Arab Emirates; 11 percent to Saudi Arabia; 12 percent to the Near and Middle East, and 3.7 percent to Latin America.