Jakob Daschek has been appointed senior vice president of global creative at La Mer and Bobbi Brown, the parent company of both of which is the Estée Lauder Cos. Inc. Daschek assumed the role on Feb. 1.For his new role, Daschek will be responsible for all creative strategies at both brands, like Bobbi Brown’s global image. He will work closely with the brand’s leadership teams and drive brand equity through consumer-centric creative concepts.Daschek joined La Mer as vice president of global creative in May 2015. He will be adding the new responsibilities with his previous role and continue to report to Sandra Main, global president at La Mer and Bobbi Brown.“[Daschek’s] vision, passion and commitment to excellence as well as his collaborative approach are a great fit for the Bobbi Brown brand,” Main said. “He brings vast digital expertise along with an elevated sensibility that will allow him to express the brand’s DNA in a more relevant and modern way across the entire consumer journey.”Prior to joining the Estée Lauder Cos. Inc., Daschek was the cofounder and creative architect for New York-based Syrup Digital Agency. He was also the chief creative officer at David Yurman and served as director at RSA Films.
To celebrate Pride 2018, @themarcjacobs released the #GratefulNotHateful campaign, a social media initiative aimed at extending Pride beyond the parade. Inspired by Jacobs’ everyday outlook, the campaign features Jacobs along with a group of models and social media stars who are members and supporters of the LGBT community, all seen wearing @marcbeauty’s Highliner Gel Eye Crayons in colors of the rainbow. Head to our Instagram stories to see close-ups of the liner. #wwdbeauty
Virgil Abloh’s dad Nee and Don Crawley, cofounder of RSVP Gallery, were some of the hometown crew at the Chicago-born designer’s debut show for Louis Vuitton. (📸: @jdiderich ) #wwdmens #louisvuitton #virgilabloh
About last night: @marycharteris and @adwoaaboah hit up Hyde Park for the Serpentine Galleries’ annual summer party held in partnership with @chanelofficial. Head to WWD.com to see more photos. #wwdfashion
“This is Paris, my first show. I’m all about democracy. If some kid shows up, flew from New Jersey to just be around, let’s get him a seat.” — @virgilabloh tells WWD’s @jdiderich ahead of his first show for @louisvuitton men’s. (📸: @alfredo_piola ) #wwdmens #virgilabloh #louisvuitton
“Kate Spade was a true fashion icon who brought joy to the lives of women around the world, and inspired women to live life to the fullest. We are dedicated to carrying on her legacy,” said Anna Bakst, brand president and chief executive officer of @katespadeny. The Kate Spade Foundation announced that it will be donating $1 million to suicide prevention and mental health awareness in tribute to the recent death of Kate Spade. Read more on WWD.com. #wwdnews (📷: @chinseephoto)
A first look at @virgilabloh’s sneakers for @louisvuitton. Abloh spoke to WWD about his debut collection for Louis Vuitton, creating @kendalljenner’s #metgala outfit and redefining the heritage brand. Read the full story on WWD.com. #wwdfashion 📷: @alfredo_piola)
The world’s largest producer of denim @iskodenim is sharing the strategy behind its product development process. Read our full interview with ISKO’s product development manager Baris Ozden on the company’s extensive research practices, upcoming denim trends and the latest material innovations on WWD.com. #iskodenim