By  on February 1, 2002

PARIS — L’Oreal’s Prestige et Collection International (PCI) is putting the pedal to the metal this winter for the launch of Giorgio Armani Parfums’ Armani Mania fragrance for Men and Parfums Cacharel’s Gloria scent for women.

The additions are part of PCI’s ongoing drive to grow its prestige fragrance business, which includes Armani, Cacharel and Paloma Picasso. Sales at Ralph Lauren Fragrances, whose creative development is overseen in New York, are consolidated into PCI’s.

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