By  on October 30, 2019

Lili Reinhart is the latest Cover Girl, WWD has exclusively learned.

The 23-year-old “Hustlers” and “Riverdale” actress, Instagram personality and published poet is the first new spokesperson to sign with Cover Girl in two years, after the 2017 appointment of a diverse crew of spokespersons introduced as part of a massive re-brand meant to modernize the struggling business.

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