PARIS — Inès de la Fressange has been named a global spokeswoman for L’Oréal Paris.
“I am delighted that she is bringing that irresistible je ne sais quoi to the brand,” stated Cyril Chapuy, global brand president of L’Oréal Paris.
De la Fressange’s long-standing modeling career began when she was 17, and she has walked the runway for designers such as Kenzo, Jean Paul Gaultier and Christian Lacroix. De la Fressange was Karl Lagerfeld’s muse at Chanel for a time, and she created a signature fashion brand in 1991. Since 2003, she has been a consultant and brand ambassador for Roger Vivier.
De la Fressange joins a star-studded lineup of L’Oréal Paris spokeswomen, including Beyoncé Knowles, Diane Keaton, Jennifer Lopez and Andie MacDowell.