PARIS — L’Oréal is supporting the Red Cross’ humanitarian effort for refugees in France.
The world’s largest beauty company will back the organization, which is helping welcome the migrants to the country, by donating hygiene and skin-care products for adults (including hair-and-shower gels, body creams and hair-care products) and for children (such as hair-and-shower gels, body gels, hair care and wipes).
According to the Red Cross, about 500 refugees, of which 20 percent are children, will be needing such care in France in the next three months.
Further, the L’Oréal Foundation has selected five associations and non-governmental organizations to which company employees can donate personally. These include the French Red Cross, UNICEF, Médecins du Monde, La Chaîne de l’Espoir and the UNHCR, all of which work in France and abroad and have a widely recognized expertise.
L’Oréal’s subsidiaries in other countries affected by the humanitarian crisis will also participate locally in the refugee initiative by giving hygiene products.
Other large French companies, including Michelin, Sodexo, Total and Air Liquide, are participating in humanitarian aid in light of the unprecedented wave of immigration to Europe from Syria and other countries in the Middle East and Africa.