By  on October 23, 2019

PARIS — L’Oréal keeps strengthening its ties with beauty tech start-ups — especially in China — with an investment in global venture capital fund Cathay Innovation, it was revealed Wednesday.

The world’s largest beauty maker did not specify the level of its strategic investment in Cathay Innovation, which it described as having been founded by Cathay Capital “to support entrepreneurs engaged in the sustainable transformation of the world through technology.”

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