L’Oréal Italy unveiled its renovated factory in Settimo Torinese, outside the Piedmontese city of Turin, on Monday, in the presence of chief executive officer Cristina Scocchia and Italy’s Minister for the Environment, Gian Luca Galletti. The manufacturing plant has been completely robotized and is carbon neutral, eliminating a potential carbon emission of 9,000 tons a year. This sustainable result has been achieved through a combination of different renewable sources, including the installation of 14,000 solar panels and the use of biogas for productive processes.
This has been the group’s largest plant since 2011. Last year, it produced 330 million pieces. L’Oréal has 44 other factories around the world.
The project is part of L’Oréal’s worldwide sustainability plan, “Sharing Beauty With All,” launched in 2013 with the goal of reducing carbon emissions by 60 percent by 2020 — a mission that L’Oréal Italy has already accomplished with this plant.
“We are delighted to have completed this ambitious project,” said Scocchia. “Our plant in Settimo Torinese will be now with zero emissions, thanks to the use of renewable sources.
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“This green energy has a lower cost compared to the conventional one used before,” she added, underscoring how sustainability can be good not only for the environment but also for a company’s economy.
“A facility like this one, carbon neutral, with international environmental certifications,” explained Minister Galletti, “is a huge asset for this area, and for the whole country.” Galletti underscored how this represented an example of entrepreneurship that ”knows how to [rely] on environmental innovation, a pivotal element for competitiveness in the global market nowadays.”
The Settimo Torinese factory, which was first set up in the Sixties, is focused on export, as 93 percent of goods produced there are destined for 38 different countries.
Since last year, L’Oréal started focusing major activities in Settimo Torinese, including moving part of the production under the Garnier brand from Poland to Italy. Starting from 2017, the complete The Body Shop shampoo and shower gel line will also be produced in the factory, to supply all European markets.