By  on May 23, 2017

Announced today at the Sustainable Brands conference in Detroit, L’Oréal USA has received a silver Cradle to Cradle certification for its Biolage R.A.W. Nourish Shampoo and Conditioner.

A continuation of the “Sharing Beauty With All” initiative, which is L’Oréal’s commitment to reducing its environmental impact, the beauty company has sought out Cradle to Cradle, a third-party nonprofit certification program founded by MBDC. MBDC, which stands for McDonough Braungart Design Chemistry, was created by architect William McDonough and chemist Michael Braungart in 1995.

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