By
with contributions from Pete Born
 on January 27, 2017

PARIS — Bobbi Brown is stepping down from her namesake cosmetics label. Digital influencers are lassoing an ever-wider audience with makeup tutorial videos. Chanel, Dior, Lancôme and Yves Saint Laurent Beauté have named new beauty directors to spearhead their color-cosmetics drive in the recent past.

Such shifts are part of the broad changes sweeping over beauty’s landscape — and specifically impacting the makeup artistry industry today. It’s one that has gone through several iterations since the Seventies.

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