By  on September 14, 2018

NYX Professional Makeup was the biggest winner in Influenster’s winners of its 2018 Reviewers’ Choice Awards: Best in Beauty. The L’Oréal brand scooped up six awards. ColourPop received five, Maybelline and Glossier tied with four titles. Dove, Drunk Elephant, Lush, Tarte Cosmetics, Kate Somerville, Morphe, Briogeo and Amika all tied with three category honors.

There’s no shortage of beauty awards in the industry. Influenster’s honors, however, reflect the opinions of authentic beauty consumers. The nearly 170 winners were selected based on the analysis of more than six million non-incentivized makeup, skin, hair, fragrance and nail product reviews left by Influenster members over the past 12 months. Influenster has more than 4.7 million members contributing 50,000 pieces of content on a daily basis.

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