Pacifica, one of the pioneers in vegan and cruelty-free beauty, is taking its commitment to sustainability to the next level. The brand, sold in retailers including Target, Ulta Beauty and Whole Foods, just launched an upcycling program on its web site in collaboration with Preserve.
The beauty industry, according to Pacifica’s founder Brook Harvey-Taylor is a major producer of excess packaging that yields mounds of waste. “You can see it in big plastic palettes. There’s so much garbage for the amount of products you are putting into those pieces.” Environmentally friendly packaging was one of the main topics at Cosmoprof North America last month as both retailers and brands were on a quest for ways to curb waste.
“I’m looking forward to jumping into the creative process and exploring fashion through a different lens,” said actor Michael B. Jordan exclusively to WWD about becoming the first face of @coach ‘s men’s business. Not only will the actor appear in its global ad campaigns, but he will also create a capsule with designer Stuart Vevers. Tap the link in our bio to learn more. #wwdfashion
“The name of the show is GP — giant pockets,” said Karl Lagerfeld pre-show, in his backstage meeting room at @Fendi to Bridget Foley. @Bellahadid was one of the many famous faces who graced the catwalk including @Gigihadid, @Adwoaaboah, and yes, even @Kendalljenner. #wwdfashion
Photographed by Kuba Dabrowski/WWD
“We are obsessed with Fendi and we want to share this obsession,” said CEO Serge Brunschwig to WWD. @Fendi will be releasing a new capsule collection Oct. 16 centered around the Fendi/Fila logo created by Instagram artist @Hey_reilly. Further proving the logo trend isn’t going anywhere. Link in our bio for more details. #wwdfashion