Revlon Inc. has tapped Pamela Gill Alabaster as its senior vice president of corporate communications and corporate social responsibility. The company disclosed Alabaster’s appointment, which is effective immediately, on Thursday.
In her new role, Alabaster is tasked with managing global communications, along with public affairs and corporate social responsibility. She will report to Fabian Garcia, president and chief executive officer of Revlon.
“As we continue to execute our strategy, which ensures that Revlon is the quintessential and most innovative beauty company in the world, Pam’s depth of experience in strategic communications and CSR will be an important asset,” said Garcia in a statement. “Pam’s insight and proven ability to successfully build strategic collaborations will contribute greatly to our global strategy and help us reach the highest standards.”
Alabaster most recently served as vice president of global corporate responsibility at the Estée Lauder Cos. Inc., where she led strategy for the company’s corporate responsibility program. Prior to Lauder, Alabaster was at L’Oréal USA for 20 years, where she held various senior leadership roles in marketing and management, most recently as senior vice president of corporate communications, public affairs and sustainable development.
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Alabaster holds an MBA in marketing from New York University Stern School of Business and an MS in Sustainability Management from Columbia University.
Her appointment comes on the heels of a busy several months in the news for Revlon. In June, the company acquired Elizabeth Arden Inc. for $870 million in cash. “This is an important acquisition on Revlon’s path to adapt to a changing landscape,” Perelman told WWD in an interview at the time. “Together with Elizabeth Arden, and building on Revlon’s momentum, our company will be better positioned to compete in all major beauty categories with more products and a broader global footprint.”
In March, WWD reported that Garcia would replace Lorenzo Delpani as the company’s president and ceo.