BOMBOY TO LAUDER: BeautyBank, a division of the Estée Lauder Cos. Inc., has named Catherine Bomboy vice president of global communications. She will report to Jane Hudis, president of BeautyBank, and Marianne Diorio, senior vice president of global brand communications for the Estée Lauder Cos. The appointment is effective Feb. 11. Bomboy joins the beauty firm from Marina Maher Communications, where she was vice president of cosmetics, overseeing CoverGirl and Max Factor. In her new role Bomboy will be responsible for directing the development and execution of global communications strategies for American Beauty, Flirt!, Good Skin, Grassroots, Daisy Fuentes and the Coach fragrance. Bomboy is no stranger to Lauder. From 2004 until early 2007, she served as executive director at MAC Cosmetics and Sean John Fragrances.
SMIRNOV NAMED PRES.: James Allman, chief executive officer of DeVries Public Relations, has reorganized the company’s management structure, resulting in the promotion of Stephanie Smirnov to president of the firm. Smirnov, a seven-year veteran of DeVries, most recently served as executive vice president overseeing the agency’s beauty and wellness division. In her new role, she will lead the agency’s strategy and innovation group, spearhead new business, and shepherd overall strategic counsel and creativity. She also will continue to provide counsel to DeVries’ beauty clients, such as P&G Beauty and Sephora.
BALKAN TO BEHRMAN: Nancy Behrman, owner of Behrman Communications, has hired Jodi Balkan as president of her agency, while Behrman will assume the role of chief executive officer. Balkan, most recently an assistant vice president for L’Oréal Paris who oversaw the brand’s public relations strategy, assumed her new role Tuesday. Balkan will handle the day-to-day operations of the agency — including brand strategy, client relations and staff development — while Behrman will concentrate on identifying and developing new business, including a planned expansion into pharmaceutical and health-care PR. Together, Balkan and Behrman will continue to expand the agency’s focus on new media, particularly the Internet, as well.
MOVIN’ ON UP: Redken has announced several U.S. and global promotions. Bobbi Foster-Kelly has been named assistant vice president, U.S. national training and education; Andy Ruesche is now assistant vice president, business development; Dan Seidel is assistant vice president, sales administration; Soniya Sheth was named assistant vice president, global marketing; Sam Cheow is senior director, global marketing; Barbara Cirnigliaro assumes the post of senior director of copy; Shawn Stearns is director of testing and technical development; Suzanne Santos is director of sales administration and Constantina Tsavekou is director of merchandising.
This story first appeared in the February 8, 2008 issue of WWD. Subscribe Today.
NPD AWARDS: Market data provider The NPD Group conducted its first Consumer Choice Awards in Prestige Beauty, and consumers rated Estée Lauder as the Hottest Prestige Fragrance Company. The firm obtained responses from 600 women, who also picked Bare Escentuals as the Hottest Prestige Makeup Brand. La Mer was chosen as the Hottest Prestige Skincare Brand and Best Prestige Beauty Service at Retail recognition went to Nordstrom. Separately, the firm reported that more than 170 million consumers use beauty products in the U.S. Within this user base, 75 percent of men ages 18 to 64 said last year they wear fragrance, and 90 percent of women 18 or older said they use skin care, makeup or fragrance. More than 1,000 new prestige fragrances have been launched in the last five years, NPD noted, and more consumers use only one fragrance today versus prior years.
ANOTHER FOOT FORWARD: London-based beauty entrepreneur Marcia Kilgore was in New York this week talking up plans for expanding her Fitflops and Soap & Glory businesses. The Fitflops, sandals designed to help tone legs while walking, were launched last May and have since sold through 500,000 pairs at $49 each. A men’s line is planned for May-June, as are more women’s versions. In August, sneakers, trainers and shoes will debut. Meanwhile, Kilgore also has plans for her highly irreverent Soap & Glory beauty line, which is distributed in the U.S. through Target. A skin care launch is slated for next February in Target and Soap & Glory Spa, which was rolled out in the U.K. last fall, is also in the wings for a U.S. debut next September and October, Kilgore said.
GOOD GROWTH: Hair accessories brand Goody has spread its roots in the U.K. with an entry into drugstores and widened supermarket distribution there. Superdrug began carrying Goody’s Styling+Therapy brush, whose bristles contain jojoba oil, last month, while the brand’s Colour Collection hair accessories line is slated to reach Boots the Chemist’s doors in April. Supermarket chain Tesco introduced Goody’s StayPut collection of accessories meant for women with active lifestyles last month.
HAIR FLAIR: Linea-Pro has unveiled its new Swarovski crystal encrusted flat iron backstage at several fashion shows this week. The limited edition iron, which will sell for $600 at Henri Bendel, has been used by stylists Danilo at Baby Phat and Odile Gilbert at Phillip Lim, Rodarte, Carmen Marc Valvo, Zak Posen and Catherine Malandrino. Bendel is currently previewing a model of the Linea-Pro Swarovski Crystal iron in its beauty emporium. The iron features pure titanium plates and advanced ceramic heater technology.
STAMP OF APPROVAL: Biolage has created five new hairstylist-approved styling products designed to help empower men and women to achieve salon styles at home. Formulas are also designed to prevent and repair damage with reconstructive ceramides, the company said, and also use akebia vine and sugarcane to lock styles in place with a medium-to-firm, yet flexible hold. There’s a Molding Soufflé ($14); a Volumizing Whipped Mousse ($16); Sculpting Jelly ($14); Shine Endure Spritz ($14), and Freeze Fix Hairspray ($15). The new stylers will be available in salons nationwide in May.
COCKTAILS FOR A CURE: Clinique wants its customers to pucker up to help find a cure for cancer. The Estée Lauder Cos.-owned brand kicked off its tie-in with Great Ormond Street Hospital’s charity Kiss It Better, which raises funds for research into childhood cancer, with a soiree in Harrods department store in London Wednesday night. On Valentine’s Day, sales generated at the Clinique counter at Harrods will be donated to Kiss It Better.