By  on June 6, 2017

Soko Glam is setting up shop in Bloomingdale’s.

The digital K-beauty company has opened a temporary pop-in shop on the cosmetics floor of the retailer’s SoHo outpost. The space holds 11 brands and 70 K-beauty skin-care and makeup products, and is equipped with iPads that display a revolving stream of how-to content featuring Soko Glam’s cofounder and chief curator Charlotte Cho.

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