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The Laundress Shop-in-Shop Opens in Mazzolari

Perfumery puts spotlight on detergents, fabric care.

MILAN – The Laundress premiered its first Europe shop-in-shop in Milan’s high-end perfumery Mazzolari.

 

It is the only retail location in Europe where the entire collection of The Laundress’ laundry detergent, fabric care and home cleaning products are sold, including its popular wool and cashmere shampoo and a special-edition detergent collaboration with Le Labo.

 

Lindsey Wieber Boyd and Gwen Whiting founded The Laundress in 2004.