By  on October 20, 2016

It’s time for beauty brands to break the rules.

At least according to Trendalytics, which aggregates and deduces beauty and fashion trends from retail industry, social, online search and stockkeeping unit data. “The players that we’ve really seen take off…they’ve challenged convention and really brought [something] different to the table by breaking a lot of beauty rules,” said Stephanie Betzler, digital strategist at Trendalytics.

To continue reading this article...

load comments
blog comments powered by Disqus