By  on November 30, 2018

On the heels of Unilever’s chief executive change-up yesterday, the Anglo-Dutch consumer goods giant quietly announced a new charitable endeavor.

Current Unilever ceo Paul Polman on Thursday afternoon stopped by the New York Society for Ethical Culture on Manhattan’s Upper West Side, to announce the company’s new social mission, The Right to Dignity, a corporate commitment to helping the homeless. In attendance were representatives from various organizations and social agencies with expertise in helping people living on the streets, including Habitat for Humanity, Greyston Bakery and Lava Mae. A new personal care line launching in 2019 will help fund the mission.

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