On the heels of its latest capital raise, Winky Lux is ready to roll into retail with its first stand-alone store.
The business is opening its first branded shop in New York’s Lower East Side today. Winky Lux also has a four-monthlong pop-up slated to hit the Roosevelt Field Mall in New York. The moves are meant to test the company’s concept — trend-driven, fast-to-market, masstige beauty products — in a format that matches its fun, quirky personality, according to cofounder and chief executive officer Natalie Mackey.
Exclusive: @tommyhilfiger has tapped 22-year-old actress @zendaya to be his newest collaborator and together they will launch a see-now-buy-now collection in February. Speaking to WWD about the project, the Spider-Man actress said: “Fashion is more than just wearing cool clothes. It’s a way to celebrate self-expression and individuality, which is extremely empowering. This is why I am proud to partner with Tommy Hilfiger.” Tap the link in bio for the full scoop. #TommyXZendaya #wwdfashion
Fashion is facing a blistering pace of technology, a complex economic backdrop, and shifting social mores, priorities, and lifestyles. WWD's annual CEO summit on Oct. 30 and 31, will be the meeting place for some of the sharpest minds in the business who will address how these forces affect a consumer. Speakers this year include Antoine Arnault, Virgil Abloh, Gabriela Hearst, and Olivier Rousteing. Tap the link in our bio to find out more. #wwdceosummit