By  on March 29, 2017

Live Clean has signed its first digital influencer, Mara Ferreira, a lifestyle blogger. Her blog, M Loves M, is expected to help educate American consumers about the Live Clean portfolio that launched in the U.S. in January.

Live Clean, the number-one natural brand in Canada, features hair care, body washes, hand soaps and baby. The formulas are at least 97 percent plant derived and free of sulfates, phthalates, petroleum, parabens, silicone, DEA and phosphates. The packaging is recyclable and the formulas are biodegradable. In just three months, Live Clean has been added to shelves in major retailers including Target, Rite Aid, Kroger and Walgreens.

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