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Appeared In
Special Issue
Beauty Inc issue 03/13/2009

The exotic allure of Morocco informs some of spring’s most daring products.

This story first appeared in the March 13, 2009 issue of WWD. Subscribe Today.

GIVENCHY
Sari Glow Iridescent Blush in Maharani Orange

Available in one of the region’s most prevalent shades, this orange powder, infused with mother-of-pearl particles, lends a luminous glow to the complexion. A limited edition decorated compact add to its allure. $42 (Sephora, sephora.com)

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KAHINA
Giving Beauty Argan Oil

By sourcing ingredients from women’s cooperatives in Morocco and donating a portion of the proceeds back, this organic line is trying to make a noticeable difference in the lives of the region’s workers. The nongreasy yet hydrating oil can be used on skin and hair to add moisture. $67 (kahina-givingbeauty.com)

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BORBA
Advanced Aging Reverse & Tone Acai Elastin Fiber Deep Wrinkle Firming Serum

This lightweight serum harnesses the power of the antioxidant acai to purportedly protect against pollutants and prevent premature aging. Argan oil, which is extracted by hand from the kernels of the Moroccan argan tree, promises to keep skin youthful, along with vitamin E and essential fatty acids. $150 (QVC, borba.com, qvc.com)

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THE BODY SHOP
Moroccan Rose Eau de Toilette

Rose oil from blooms found in Morocco’s Valley of the Roses form the heart of this feminine scent. The petals are gathered and steam distilled to extract the pure fragrance, which is then blended with lemon oil, musk and vanilla. $25 (The Body Shop, thebodyshop-usa.com)

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FRESH
Citron de Vigne Eau de Parfum

Fresh’s bubbly offering, inspired in part by vintage champagne, gets earthy with ingredients native to Morocco, including notes of bergamot, sandalwood, rose and amber. $75 (Fresh)

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MOLTON BROWN
Purify Ambrusca Body Tonic

The British brand incorporates Moroccan argan kernel extract, said to tone the skin with its high fatty acid content, along with antioxidant grape leaf extracts, to fight the signs of aging. The result is a powerful body lotion that adds vibrancy to the skin. $39 (Molton Brown, moltonbrown.com)

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GIORGIO ARMANI
Onde Mystere

This spicy-and-sweet blend evokes images of exotic Middle Eastern harems. Notes of musky amber and vibrant Moroccan rose are lightened with touches of vanilla, for a new take on a traditional category. $95 (Saks, giorgioarmanibeauty.com)

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GUERLAIN
Terracotta KhÔl Kajal in Black

This richly pigmented stick glides on smoothly and provides eyes with the deepest black tone available. $35 (Bergdorf Goodman, Bloomingdale’s, Neiman Marcus, Nordstrom, select Saks, Sephora, sephora.com)

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SEPHORA
Moroccan Surprise Palette and Five-Piece Brush Set

Brightly colored trinkets offered in the Marrakech souks inspired this vivid range of coral and bronze eye shadows. The fi ve sunny shades can be easily blended with the softbristle brushes, to create a subtle or dramatic finish. $32, $42 (Sephora, sephora.com)

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