Fueguia 1833's SoHo Store.


Fueguia 1833 Gets Equity Investment From Middle East

The Argentinian niche fragrance house Fueguia 1833 has received an investment by Ilwaddi WLL that will support its expansion.

clock March 9, 2021Sandra Salibian

Phlur Fragrance


EXCLUSIVE: The Center Acquires Phlur, the Clean Fragrance Company

The brand is currently available via direct-to-consumer and found at Credo and Sephora.

clock February 24, 2021Ryma Chikhoune

The Bulgari Allegra collection.


Bulgari Taps Into the Customization Trend With New Fragrances

The Allegra collection of five fragrances comes with Magnifying essences enabling customers to personalize their perfumes.

clock February 1, 2021Sandra Salibian

Marc Jacobs Perfect


Fragrance Sales Bounce Back

In a tough year, scent sales were a bright spot for beauty.

clock January 29, 2021Pete Born

A Coach fragrance.


Fragrance Sales Lift Over Holiday for Inter Parfums

The results “exceeded expectations.”

clock January 25, 2021Allison Collins

Hanono Momose and Marland Backus for Café Forgot's perfume.


Underground N.Y. Fashion Boutique Releases Perfume With Notes of Almond Milk

Café Forgot will release its first fragrance this week, inspired by new stockings and non-dairy milk.

clock December 14, 2020Misty White Sidell



WWP, ScentInvent, Sign Licensing Deal

ScentInvent has formulated fragrance in stick form that WWP will make available to others in the beauty industry.

clock December 2, 2020Allison Collins

The Zara Emotions Collection by Jo Loves, created by the perfumer Jo Malone.


Perfumer Jo Malone, Zara Ready for U.S. Fragrance Debut

The Zara Emotions Collection by Jo Loves, with fragrances, candles and paintbrushes, will land on Dec. 1.

clock December 1, 2020Samantha Conti

The Trussardi "Le Vie di Milano" collection of fragrances.


Trussardi’s Olfactory Love Letter to Milan

Angelini Beauty, the licensee of Trussardi fragrances, developed six genderless scents dedicated to the streets of the city.

clock September 24, 2020Sandra Salibian

John Boyega for Jo Malone London


John Boyega Cuts Ties With Jo Malone After China Campaign Recast

Boyega was swapped in Jo Malone’s Chinese campaign with Chinese actor Haoran Liu, without notice from the brand.

clock September 15, 2020Tianwei Zhang

Ellen Covey


Bat Lady: Perfumer Ellen Covey on Her Various Pursuits

Ellen Covey is a professor with a passion for bats, a perfumer and a professional orchid-grower.

clock September 15, 2020Jennifer Weil



The 2020 Fragrance Foundation Awards: Talking Diversity, Coronavirus

Kim Kardashian West, Cher and Lionel Richie all made virtual appearances.

clock September 11, 2020James Manso

Lenny Kravitz


EXCLUSIVE: Lenny Kravitz Fronting YSL’s Y Scent Franchise

The singer spoke with WWD about collaborating on the fragrance advertising, his upcoming film project and memoir.

clock September 8, 2020Jennifer Weil

Bulgari Man Glacial Essence


Bulgari Introduces New Glacial Essence Fragrance for Men

The company is promoting the new scent with a VR experience where the user scales the Italian Alps.

clock September 4, 2020Obi Anyanwu

Ellis Brooklyn


Ellis Brooklyn Raises Seed Round

The fragrance brand’s investors include Toni Ko, the founder of NYX.

clock September 2, 2020Allison Collins

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Alessandro Michele


Gucci's Alessandro Michele Discusses Brand Longevity Turning 100

clock April 15, 2021Luisa Zargani

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