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Latest in Fragrance

The Ashton Kutcher, PepsiCo-backed Start-up Redefining Hydration Through Scent

All the juice on German start-up Air Up, which in three years has raised more than 60 million euros in…

Victoria’s Secret Beauty Drops New Fine Fragrance — Its First in Five Years

The launch is the latest move in Victoria's Secret & Co.'s transformation efforts.

John Richmond Introduces Unknown Pleasures Fragrances

The four-item olfactory collection was developed under license with Parma, Italy-based perfume company…

What Does Britain Smell Like? Paul Smith Has the Answer in Home Fragrances Collection

The inaugural home fragrances collection will include four scents inspired by the designer's motif of vibrant…

EXCLUSIVE: Glenn Martens on Creating D by Diesel

The gender-fluid scent launches in July.

Frédéric Malle Hosting Fragrance Exhibition in Paris

It celebrates his scents skewing toward men, including the latest — Uncut Gem.

How The Harmonist Rebuilt Itself, But Never Lost Its Balance

In the face a global pandemic, supply change challenges and a complete brand redesign, the fragrance brand…

Ellis Brooklyn’s Bee Shapiro Is Asking the Right Questions

The select fragrance brand has 13 scents on its roster with no plans of slowing down.

Officina Profumo-Farmaceutica di Santa Maria Novella to Launch First EDP in 800 Years

Dubbed "L'Iris," the fragrance marks a new course for the historic Florentine apothecary, after investment…

Why Adwoa Aboah Is Becoming Jo Malone London’s New Global Ambassador

Jo Malone London has named Aboah, the British model, mental health activist and founder of Gurls Talk, its…

Victoria’s Secret Beauty Reveals First Bilingual Campaign With Camila Cabello

The multilanguage campaign is the latest in Victoria's Secret & Co.'s transformation efforts.

Yves Saint Laurent Beauté Launches Global Sustainability Initiative

Called Rewild Our Earth, it is aimed at protecting biodiversity.

Veronique Gabai Launching Aroma Line

The executive has created "perfume-therapy" products.

Matière Première Set to Enter North America

The French niche fragrance brand signed a distribution deal with International Cosmetics and Perfumes Inc.

Esxence Gets Bigger With 12th Edition

Running June 15 to 18, the artistic perfumery show is to move to a more expansive venue in Milan to…