By  on October 12, 2016

Over the course of his distinguished career, Givaudan senior perfumer Rodrigo Flores-Roux has handled some pretty strange requests, but nothing quite as strange as Barry Alford’s: to create a fragrance reminiscent of surgical bone cement for the brand Alford & Hoff.

“I really like industrial smells. I like WD-40, and I like Scotch tape. I even like the smell of gasoline,” explained Alford, who works selling medical devices at the same time as he’s building Alford & Hoff. “I talked to Rodrigo about incorporating industrial scents and tapping into the medical device industry to duplicate the bone cement I have experienced in the operating room. It has a hint of acrylic like you’d smell at a nail salon, but softer.”

To continue reading this article...

To Read the Full Article

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus