By  on March 13, 2018

Bella Hadid and Amanda Steele are probably not the first people who come to mind when one thinks of Bulgari.

Especially the latter, who is among three influencers tapped by Bulgari Parfums to help launch its new Omnia Pink Sapphire eau de toilette — the pinkest and poppiest scent the brand has ever put out. Described as a “sparkling burst of citrus,” the fragrance is Bulgari’s first specifically targeting a Gen Z customer.

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