Inglot is expanding its fragrance assortment with four new scents.
Keeping true to its color cosmetics roots, the Polish brand has partnered with makeup artist Dorothy Lata and fragrance company Takasago to create the E/4 Element fragrance collection.
Launching today, each scent is meant to reflect a different element: Air, Water, Fire and Earth.
Air represents charisma, tranquility and originality. Water signifies passion, creativity and harmony, while Fire embodies confidence, strength and adventure, and Earth symbolizes indulgence, elegance and determination. Each is said to evoke a personality through the power of fragrance.
Meanwhile, the fragrances are to be worn alone or blended together to craft a customizable scent.
E/4 Element Fragrance collection will be sold at inglotusa.com and Inglot boutique stores in New York City, Miami, New Jersey and Las Vegas for $45 each or $135 for all four.
Last summer, Inglot launched five cream-based perfumes that also gave consumers the ability to customize their signature scent.