J. Crew Enters Beauty With Two Scents In developing its first niche fragrances, No. 31 and No. 57, the retailer collaborated with perfumer Arquiste. By Crystal Martin on August 15, 2014 J. Crew loves to tell a good story. On its Web site and in its catalogue, cashmere, ballet flats and even jeans can have a past. This story first appeared in the August 15, 2014 issue of WWD. Subscribe Today. To continue reading this article... Subscribe Now Log In WWD logo This Article is Exclusive to Archive Subscribers To read the full article please contactWWD's Subscription Customer Service.