By  on June 27, 2014

With her mother, business partner and brand consigliore Tina tending to her ailing father a few months ago, Jessica Simpson took charge of the boardroom at the Parlux Fragrances Inc. offices in New York, where her fragrance team had gathered to discuss what to call her upcoming scent.

This story first appeared in the June 27, 2014 issue of WWD. Subscribe Today.

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