By  on March 20, 2018

LONDON — Linda Pilkington has never been afraid of getting up close and personal with her customer. How could she be? Her shop in The Royal Arcade off Old Bond Street is as small as a pillbox and encourages conversation over the long lineup of heady Ormonde Jayne fragrances.

Now, Pilkington plans to get even closer to her customer, offering them the chance to play a part in creating their fragrances, with the launch of services such as made-to-measure, bespoke and in-house engraving.

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