The Luxury Brand Partners-owned line is launching hair brushes and a fragrance spray, and industry sources project $50 million in retail sales by year’s end.

Commitment phobic hair color clients can virtually road-test colors with app.

The business has plans for a hair-care system that will be launched in 2018.

The Brazilian model is the brand ambassador for the new line, made with oil from a nut indigenous to the island of Marajó.

Tools such as the Flawless by Gabrielle Union hairbot, ModiFace’s 3-D hair coloration technology and YouCam’s partnership with Redken help reduce the risks associated with selecting the right hair regimen or color.

Wong was previously with Elizabeth Arden.

The brand’s new mask contains a plastic shower cap infused with product.

The business expects the service to help familiarize customers with — and sell — its styling products.

The wet look and ponytails were strong in Milan.

Fashion Week has been a seasonal reminder for many women that their beauty is not the right kind of beauty, according to Michelle Breyer, cofounder of NaturallyCurly.com. Her solution is a textured hair runway show of its own.

Space to multicultural hair care has tripled in key markets.

The hair-styling brand is launching three of its best-selling tools in Ulta Beauty stores and a larger assortment on the retailer’s e-commerce site.

The hair-care line comes after Context took an investment in April.

Hairstylist to the Kardashian-Jenner clan and many others, Jen Atkin’s Ouai is on its way into all Sephora doors — and to $15 million in net sales for 2017.

A new app allows users to virtually try six hairstyles.