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RPZL Partners With New Brands, Prepares New Hair Extension Range

Manhattan-based hair extension and blowout bar RPZL has inked a deal with salon brands Rene Furterer and R+Co, and is rolling out a new range of hair extensions.

Manhattan-based hair extension and blowout bar Rpzl has inked a deal with salon brands Rene Furterer and R+Co., and is rolling out a new range of hair extensions.

“We selected these new partnerships based on their brand reputation, brand presence, quality of product, range of products and commitment to supporting Rpzl,” said Rpzl cofounder Monica Thornton.

“We have a broad range of clients at Rpzl in regards to age, income and hair texture,” said Rpzl cofounder Lisa Richards. “The Rene Furterer partnership targets our affluent clientele; R+Co. targets our most trendy and hip clients seeking the hottest products on the market.”

Rpzl will also introduce four new treatments featuring Rene Furterer products. Three are “Hello Gorgeous” treatments — intended to strengthen, calm and repair dry and damaged hair. Hello Clarifying uses Furterer’s Complex 5 scalp treatment with orange and lavender oils. Hello Calming is a three-step process with Astera Soothing Shampoo, followed by Astera Leave-In Soothing Serum and a leave-in calming balm. Hello Repair uses Absolue Kératine Renewal Shampoo and Absolue Kératine Ultimate Renewal Mask to repair damaged hair. All Hello Gorgeous treatments will be $30.

The Royal Treatment, a three-step deep treatment that uses Complex 5 lavender and orange oils, Rene Furterer shampoo and conditioner, and Triphasic VHT ATP Intense, intended to purify, revitalize and regenerate hair. A take-home kit is included in the $50 price.

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Also rolling into retail and online at rpzl.com: the duo’s newest hair extension product, Rpzl Pony, in two different lengths — 16 inches for $100 and 18 inches for $150, both available in 16 colors. “Rpzl Ponies were named combining horse breeds and the standard industry colors, such as Friesian Black, Belgian Honey Blonde and Arabian Ash Brown,” said Thornton.