At WWD’s Digital Forum, the legacy company explained how it used social media to generate buzz and introduce itself to a younger generation.

KKW will launch four fragrances in-store only Nov. 25, while Kylie Cosmetics hits stores and online Nov. 17.

The business has invested in Iterate and Spruce, and acquired QM Scientific and GlamST.

Strategy shifts and marketing investment are paying off for Japan’s largest cosmetics company.

In pursuit of new audiences, beauty brands are passing the aux cord to streaming services for both advertising and content creation.

It’s the digitally native natural beauty brand’s first stand-alone retail location.

The star stylist and beauty entrepreneur has finally won back the rights to his namesake brand.

Sephora and Google are helping beauty lovers go hands-free via a partnership that involves Google’s newly launched Home Hub.

Supply chain disruptions caused 9 percent drop in sales this quarter.

Without those back-end issues, the luxury and professional divisions would have posted gains.

Kandee Johnson has had blockbuster deals with makeup brands. Now she is teaming with Pūrlisse for an exclusive in one of her favorite categories — body care.

Launches are expected from Montblanc, Dunhill and from a partnership with IMG Models.

A new line, Blueprint, launches the Unilever-owned business into a higher price category, and precedes an international expansion and rollout of new distribution formats.

The chairman emeritus of the Estée Lauder Cos. is the third executive to win the John B. Fairchild honor.

The company closed the Frutarom merger in early October.

E.l.f.’s numbers were affected by a decrease in shipments to discount channels.