Pacifica's Wake Up Beautiful.


Pacifica Dives Into Supplements

Consumers are looking for products that deliver beauty from within. Target is expanding its assortment of Pacifica products with new supplements.

clock January 31, 2019Faye Brookman

Nature's Bounty's new Beauty Gels.


Nature’s Bounty Debuts Beauty Gels at Ulta Beauty

Beauty supplements from vitamin companies could be the impetus to drive more sales to mass market doors as the business approaches $8.5 billion by 2020.

clock January 29, 2019Faye Brookman

A special mirror helps tackle the struggles of applying artificial eyelashes.


Entrepreneur Helps Lash Business Boom, Eyes Skin Care

The fake eyelash category is out performing most cosmetics sectors, but one company founder thinks there are still dollars left on the table and she has an item to remove obstacles in the growth path.

clock January 28, 2019Faye Brookman

The Kaja lineup.


J&J Makes $35M Investment in Memebox

Memebox plans to use the capital to accelerate growth.

clock January 24, 2019Allison Collins



Silk Inc. Develops Sustainable Injectable Dermal Filler

The company’s patented Activated Silk technology, made from silkworm cocoons, is meant to be a more biocompatible and eco-friendly alternative to traditional hyaluronic acid fillers.

clock December 21, 2018Ellen Thomas


Avon Appoints New Chief Supply Chain Officer

The business has hired Vikram Agarwal from Unilever.

clock December 20, 2018Allison Collins

The Bercaw sisterpreneurs.


Sisterpreneurs Heat Things Up in the Bath Category

The bath category is competitive, but two teenage sisters have cracked the code and sell their bath fizzles to some of the biggest chains in mass retailing.

clock December 20, 2018Faye Brookman


Makeup Artist Jillian Dempsey Launches 24-Carat Gold Skin Tool

Jillian Dempsey hopes to strike gold with a vibrating skin-care device she discovered from Japan.

clock December 17, 2018Faye Brookman

KKW Fragrance, Hair Rituel by Sisley Paris and Maybelline New York are among the winners of the Product of the Year award.


WWD Beauty Inc Awards: Makeup, Fragrance, Skin- and Hair-Care Products of the Year

Winners include KKW Fragrance, Sisley Paris and Maybelline New York, among others.

clock December 13, 2018WWD Staff

Eye Products


Launch Pad: 10 Innovative Eye Treatments

The eyes are a focal point for skin-care brands next spring, with a slew of launches set to hit the market.

clock December 13, 2018Layla Ilchi

Nighttime Skin Care


Launch Pad: 10 Nighttime Skin-Care Products

The newest nighttime treatment products are multifunctional multitaskers.

clock December 13, 2018Layla Ilchi

Deciem Store Interior


Ex-Deciem CFO Stephen Kaplan Rejoins the Company

Deciem’s founder, Brandon Truaxe, was removed from the company via court order in October.

clock November 29, 2018Allison Collins

Huda Kattan


40 of Tomorrow: Huda Kattan

Since it launched, Huda Beauty has expanded beyond false lashes to makeup and, more recently, to fragrance.

clock November 29, 2018Allison Collins

Shiseido's Masahiko Uotani stands with Naomi Osaka at the press conference announcing her ambassadorship for the beauty company.


In Diversity Win, Shiseido Taps Naomi Osaka as Beauty Ambassador

The new Anessa and BareMinerals face adds inclusivity to how beauty is defined in Japan.

clock November 20, 2018Kelly Wetherille

An assortment of indie skin-care launches.


19 Indie Skin Care Launches This Fall

The latest launches from female-founded skin-care brands and what to expect in the year ahead.

clock October 22, 2018Layla Ilchi

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Today's Must Read

Karl Lagerfeld and Virginie Viard


Chanel Names Virginie Viard as Successor

clock February 19, 2019WWD Staff

Social Studies