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Shopper Stalker: Atlanta

Two women share what hot beauty products they're investing in.

Shopper: Jaime Adcock
Date/Time: 7.23.2015, 1:08 p.m.
Store: Belk, Phipps Plaza
Location: 3500 Peachtree Road, Atlanta

Jaime Adcock stopped by Belk because she wanted a new daytime look. The 58-year-old special events coordinator was looking for something professional yet easy to do every day. Adcock often opts for an array of brands like Lancôme, Laura Mercier, Bobbi Brown and Clarins, but today she stuck with Lancôme because her favorite beauty adviser, Beth, was working. “She is absolutely the best,” Adcock raves. Adcock reads a lot about beauty products, particularly skin care, and is a huge fan of blogger Caroline Hirons, whom she calls “very knowledgeable, honest and funny.”

Total Spent: $390.50

Shopper: Amanda Gall
Date/Time: 7.1.2015, 11:24 a.m.
Store: Woo Skincare and Cosmetics
Location: 2339 Peachtree Road, Atlanta

Amanda Gall, a 36-year-old stay-at-home mom, headed to Woo to pick up one of her favorite products, Natura Bissé the Cure Sheer Cream. “It makes my skin look perfect. It’s especially good for freckles,” she says. While there, she also snapped up a host of skin-care products. Gall prefers a simple regimen and a fairly natural look, although she likes to look polished. “I often run around in Lululemon clothes, but I still want to be put together,” she says. “In Atlanta, you run into people everywhere you go.” She gets most of her beauty intel from the salespeople at Woo. “This is my hangout. Their product knowledge is amazing,” she raves. “You can move from brand to brand and they know everything. And they want their customers to love it.”

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Total Spent: $602.00