Skip to main content

The Best New Beauty Products to Try Out in July 2022

A guide to the product launches across skin, hair, makeup and more.

A number of beauty brands are expanding their array of products for the summer.

Bestselling lines such as Nudestix are adding to their range of blushes, while ColourPop Cosmetics is launching new lip products, including lipsticks in collaboration with Disney. Additionally, TikTok-viral sensation Youth to the People launched another moisturizing cream.

Celebrity beauty brands are also expanding their lines. DJ duo Simi and Haze Khadra, for one, launched an Eye Play product of jeweled stickers for the eyes.

Here, WWD rounds up some of the best new beauty products to try out in July 2022. Scroll on for more.

SimiHaze Beauty Eye Play Angel Pack

Purchase for $38 at Simihazebeauty.com

SimiHaze Beauty Eye Play Angel Pack
SimiHaze Beauty Eye Play Angel Pack Courtesy

In honor of the beauty brand’s one-year anniversary, Simi and Haze Khadra released another Eye Play. The pack features three exquisite crystal clusters in light pink and sky blue that can be placed anywhere on the eyelid and brow.

Related Galleries

Youth to the People Polypeptide-121 Future Cream

Purchase for $64 at Youthtothepeople.com and Sephora

You May Also Like

Youth to the People Polypeptide-121 Future Cream
Youth to the People Polypeptide-121 Future Cream Luc Robitaille

The first-of-its-kind moisture cream is formulated with polypeptide-121, ceramides, tetrapeptides and plant proteins, and aims to reduce the appearance of fine lines, wrinkles and visibly firm and support the skin’s natural moisture barrier.

Mermade Hair Style Wand

Purchase for $125 at Mermadehair.com

Mermade Hair Style Wand
Mermade Hair Style Wand Courtesy

The styling tool comes with three detachable heads, including a 25mm curling tong, the 32mm curling tong and the 28mm Waver, which allows for all kinds of curls and waves. Each attachment is made with ionic ceramic, protecting your hair from heat damage.

ColourPop Cosmetics x Disney’s ​​True Love’s Kiss Lip Vault

Purchase starting at $10

ColourPop Cosmetics x Disney’s ​​True Love’s Kiss Lip Vault
ColourPop Cosmetics x Disney’s ​​True Love’s Kiss Lip Vault Courtesy

The cosmetics line teamed with the media company to create a variety of lipsticks to celebrate iconic Disney Princesses and Heroines, such as Pocahontas, Aurora, Belle, Tiana, Moana and more. Each shade is formulated to emulate each character. The full vault is now available for purchase at $69.

Venn Skincare Collagen Intensive Phyto-Retinol Resurfacing Mask

Purchase for $120 at Vennskincare.com

Venn Skincare Collagen Intensive Phyto-Retinol Resurfacing Mask
Venn Skincare Collagen Intensive Phyto-Retinol Resurfacing Mask Courtesy

The scientifically formulated mask will enhance the skin’s radiance and improve overall appearance, cleaning the surface of dead, dull and damaged cells. Its ingredients include fruit enzymes, xylitol and 17 amino acids that work together to gently exfoliate and resurface skin.

Pacifica Beauty Activist Volume Mascara

Purchase for $16 at Pacificabeauty.com

Pacifica Beauty Activist Volume Mascara
Pacifica Beauty Activist Volume Mascara Courtesy

Inspired by the brand’s mission to support an inclusive culture, the mascara uses 96 percent naturally derived ingredients and is packaged in a glass bottle for less plastic waste. Pacifica gives back to women’s and LGBTQ-focused shelters and supports voting rights and donating to animal-focused causes.

Nudestix Nudies Matte Lux Blush

Purchase for $34 at Nudestix.com

Nudestix Nudies Matte Lux Blush
Nudestix Nudies Matte Lux Blush Courtesy

Adding to their already bestselling line of blushes, the company is launching a buttery-soft cream-to-powder color stick, complete with the brand’s dual-ended blending brush. Made in Korea and formulated with vegan-powered antioxidants from Vitamin E, the product will be available in five shades.

Beautyblender Dream

Purchase for $20 at Beautyblender.com and Sephora

Beautyblender Dream
Beautyblender Dream Courtesy

Made with the same exclusive material as the bestselling original Beautyblender makeup sponge, the limited-edition lavender sponge is a nod to the power of following your own dreams, inspired by the brand’s own chief executive officer Rea Ann Silva who created the product.

Obagi Clinical Dark Spot Disruptor Discoloration Correcting Serum

Purchase for $65 at Obagi.com

Obagi Clinical Dark Spot Disruptor Discoloration Correcting Serum
Obagi Clinical Dark Spot Disruptor Discoloration Correcting Serum Courtesy

The serum combines ingredients such as bakuchiol, polyglutamic acide and a blind of five different forms of hyaluronic acids that work together to improve the appearance of dark spots, discoloration and uneven skin tone.

Kiehl’s Retinol Fast Release Wrinkle-Reducing Night Serum

Purchase for $80 at Kiehls.com

July 2022 New Beauty Products
Kiehl’s Retinol Fast Release Wrinkle-Reducing Night Serum Courtesy of Kiehl's

Kiehl’s new serum is described as having a “fast-release delivery system” that deposits a high concentration of retinol into the skin.

Humanrace The Ozone Face Protection Daily Moisturizer

Purchase for $58 at Humanrace.com

Humanrace The Ozone Face Protection Daily Moisturizer
Humanrace The Ozone Face Protection Daily Moisturizer Courtesy

Formulated with non-nano zinc oxide and the company’s signature snow mushroom extract, the moisturizer both hydrates and protects the skin while also providing blue light protection, preventing damaging effects screens have on the skin.

Kylie Cosmetics Gloss Drip

Purchase for $16 at Kyliecosmetics.com

Kylie Cosmetics Gloss Drip
Kylie Cosmetics Gloss Drip Courtesy

The product provides a wet look without the stickiness and is easy to apply for a juicy, reflective and mirror-shine finish. The Gloss Drip is available in four colors.

Urban Decay Vice Lip Bond Liquid Lip Color

Purchase for $25

Urban Decay Vice Lip Bond Liquid Lip Color
Urban Decay Vice Lip Bond Liquid Lip Color Nayeli Sanchez/Courtesy of Urban Decay

Available in 12 different shades, the lip product is smudge-, water- and transfer-resistant, with color lasting up to 16 hours. With a 100 percent vegan gel formula, its texture glides seamlessly on lips, leaving it with a shiny, glazed finish that won’t crease.

​​NassifMD Soft Focus Hydrating Day Cream

Purchase for $65 at Nassifmdskincare.com

​​NassifMD Soft Focus Hydrating Day Cream
​​NassifMD Soft Focus Hydrating Day Cream Courtesy

Meant for day use, the moisturizer will help reduce the appearance of skin imperfections and fine lines and wrinkles while helping it look more radiant and youthful, improving overall skin texture.

Sunnies Face ​​Lip Treat

Purchase for $16 Sunniesface.com

Sunnies Face ​​Lip Treat
Sunnies Face ​​Lip Treat Courtesy

Infused with shea butter, Vitamin E, meadow foam seed oil and collagen, the Lip Treat gives enough color with one swipe for those days you don’t want full glam but can layer easily for more color. The product comes in seven different shades.

Tower 28 BeachPlease Luminous Tinted Balm in Office Hours

Purchase for $20 at Tower28beauty.com and Sephora

Tower 28 BeachPlease Luminous Tinted Balm in Office Hours
Tower 28 BeachPlease Luminous Tinted Balm in Office Hours Courtesy

The multitasking tinted balm delivers long-lasting color, a luminous, second-skin finish and is made from a clean formula. The balm can be applied on the cheeks, eyes and lips.

Tower 28 ShineOn Milky Lip Jelly in Sesame

Purchase for $15 at Tower28beauty.com and Sephora

Tower 28 ShineOn Milky Lip Jelly in Sesame
Tower 28 ShineOn Milky Lip Jelly in Sesame Courtesy

Its moisturizing formula features a unique blend of five nourishing oils to help soothe and protect the lips while also adding a layer of shine. It also follows the National Eczema Association guidelines, avoiding any potentially irritating ingredients.

Treslúce Beauty The Lips B Like Plumping Lip Gloss

Purchase for $18 at Treslucebeauty.com and Ulta Beauty

Treslúce Beauty The Lips B Like Plumping Lip Gloss
Treslúce Beauty The Lips B Like Plumping Lip Gloss Courtesy

The ultra-hydrating and plumping lip gloss is cruelty-free and vegan, keeping your lips soft and supple. Its formula is infused with collagen and hyaluronic acid. Currently available in eight shades: Delicioso, Luscious, Dulces, Besame, Juicy, Nena, Champagne Sips and Dazzling.

ITEM Beauty Hey Hi Halo Highlighter

Purchase for $18 at Itembeauty.com and Sephora

ITEM Beauty Hey Hi Halo Highlighter
ITEM Beauty Hey Hi Halo Highlighter Courtesy

TikTok star Addison Rae is expanding her beauty line into highlighters, with a formula made from amino acid complex, Japanese cherry blossom extract and Schissandra Chinesis fruit extract. It is available in three shades: Electric, Bolt and Zap.

Herbivore Moon Dew Eye Cream

Purchase for $48 at Herbivorebotanicals.com and Sephora

Herbivore Moon Dew Eye Cream
Herbivore Moon Dew Eye Cream Courtesy

Formulated with plant peptides and one percent bakuchiol, the eye cream, ten years in the making, helps reduce the appearance of fine lines and wrinkles and provides intense hydration for the skin.

Rhode Peptide Glazing Fluid

Purchase for $29 at Rhodeskin.com

Rhode Peptide Glazing Fluid
Rhode Peptide Glazing Fluid Courtesy

Though Hailey Bieber’s best-selling, now-viral skincare line launched last month, it’s accrued a waiting list of over a 100,000 people, especially for its hybrid serum gel which is now back in stock. Made with niacinamide, peptides, hyaluronic acid, marula oil and more, it will reduce the appearance of fine lines and uneven texture, leaving your skin looking radiant.

Fenty Beauty Match Stix Contour, Shimmer & Correcting Skinsticks

Purchase for $28 at Fentybeauty.com and Sephora or Ulta Beauty

Fenty Beauty Match Stix Contour, Shimmer & Correcting Skinsticks
Fenty Beauty Match Stix Contour, Shimmer & Correcting Skinsticks Courtesy

One of the best-selling products from Rihanna’s widely popular beauty line has gotten a refresh, with three new respective colors in the contour and shimmer sticks and four new correcting shades.

Eadem Dew Dream Hydrating Makeup Removing Cleansing Balm

Purchase for $30 at Eadem.co and Sephora

Eadem Dew Dream Hydrating Makeup Removing Cleansing Balm
Eadem Dew Dream Hydrating Makeup Removing Cleansing Balm Courtesy

The jelly-to-oil-to-milk cleanser removes every trace of makeup and SPF on your skin, leaving it feeling baby soft and hydrated. Formulated with a blend of tiger grass, moringa and melon, the cleanser deep cleans without irritating skin and helps to prevent dark spots as well as melasma.

Benefit ​​Gimme Brow+ Volumizing Pencil

Purchase for $25 at Benefitcosmetics.com and Sephora or Ulta Beauty

Benefit ​​Gimme Brow+ Volumizing Pencil
Benefit ​​Gimme Brow+ Volumizing Pencil Courtesy

The volumizing brow pencil combines fibers and powder to help volumize, fill and define your brows. It is 12-hour waterproof and transfer-proof longwear and highly pigmented, coming in the same 12 shades as the brand’s Precisely, My Brow Pencil.

R.e.m. Beauty Chapter 4: out of body

Purchase starting at $15 at Rembeauty.com

R.e.m. Beauty Chapter 4: out of body
R.e.m. Beauty Chapter 4: out of body Courtesy

Ariana Grande’s popular beauty line launched concealers this month, available in 60 shades. Formulated with hyaluronic acid, ashwagandha, Vitamin E and raspberry stem cells, among others, the product infuses skincare with makeup.

Check this article for further updates on new beauty launches this June.