AUSTIN, Tex. — L’Oréal took personalized beauty to a new place on Friday — to the countertop. Alongside the SXSW conference and festival, where it was holding sessions on technology and beauty, the beauty company unveiled Custom DOSE, a solution that basically squeezes a skin-care lab into a compact machine. The tech enables individual skin-care formulations.
The service — the product of a partnership between L’Oréal’s Technology Incubator and the company’s SkinCeuticals line — can customize skin-care formulations of active ingredients based on the customer’s individual needs.
Penelope Cruz wows in a strapless white @chanelofficial feather dress. She is nominated for Best Movie/Limited Series Supporting Actress for The Assassination of Gianni Versace: American Crime Story. #Emmys
Take a peek into Gucci's new Instagram account (@guccibeauty), which is guided by Creative Director Alessandro Michele’s vision of beauty. In typical Gucci fashion, the account already features a series of artworks spanning across history, ethnicity, culture and geography. It will showcase and promote its new cosmetic launches and fragrances as well as looks from the fashion shows and special collaborations with artists and talents. #wwdbeauty
Photographed by @delphachardphotos