For some consumers, retail skin care just doesn’t make the cut.
That’s fueling growth of professional skin care. “It continues to be a bright spot in the market for facial skin care, growing 4.4 percent according to Kline’s 2016 Professional Skin Care U.S. Market Assessment and Analysis,” said Karen Doskow, director of consumer products for the research company. That outpaces the general market’s expansion, she added.
Interest in professional skin care has enticed new competitors. But one early entrant into the business, Pharmagel, just hit a major milestone celebrating its 30th anniversary. “We love that consumers are turning to the spas and professional outlets for skin care,” said Jennifer Jeziorski, Pharmagel’s vice president of sales and marketing.
She attributes demand to the fact consumers receive professional opinions and suggestions based on their exact skin care needs from professionals who can diagnose the exact skin type of the client and recommend the precise age-defying product regimen.
You May Also Like
Pharmagel is associated with its topically applied vitamin and botanical plant antioxidant formulas fused with pharmaceutical grade ingredients. To keep momentum going and to react to market demand, Pharmagel will introduce Pharmagel Nourish Cleanse next month.
The blend of eight exotic oils were formulated to cleanse, hydrate and nourish skin while removing makeup direct and oil. Pharmagel Nourish Cleanse retails for $34. It follows on the heels of a Pharmagel Nourish Oil which debuted earlier this year.
Demand for more oil-based products encouraged Pharmagel to develop both of the new entries. “Our expertise in performance-oriented products formed the basis of developing a new oil-based product to continue to remain at the forefront of the industry,” said Jeziorski.
In both items, lightweight argan, sea buckthorn, marula, cranberry and avocado oils are used to aid in skin recovery and to produce radiance and luminosity. Pharmagel’s aesthetic council, consisting of professional aestheticians and beauty and cosmetic chemists, work together to define product characteristics and test the formula on independent consumer panels. Both products will be sold directly to professional wholesale distributors, salons, spas and aestheticians as well as on the brand’s web site.
Pharmagel is singled out by professionals along with other brands bringing skin-care consumers to spas or online such as Elta MD, ZO Skin Health and SkinCeuticals.