Prada held its “Shaping a Sustainable Future Society” conference last week in its New York office, converging cross-industry viewpoints in fields like architecture, artificial intelligence and art.
“Classical, that was the radical thing to do,” creative director Peter Mendelsund said of the magazine’s new, starker look.
Jason Grunberg from Sailthru explains how the company leverages technology to win shoppers over.
The brand created an innovative shape-focused sizing system which includes seven sizes for each of the three body shapes it identified.
The company is a “matchmaker” between deadstock fabric (which would otherwise be burned or landfilled) and local buyers using blockchain.
Chai will head up design and technical design across women’s and men’s apparel and accessories.
Expanding the sale in new markets outside China and innovations like live-streaming helped boost sales record.
New beauty product drops and technology innovation are more attractive than luxury houses’ narrative on heritage and sustainability.