LONDON — It’s a pivotal year for Alexander McQueen, which plans to open a store at 27 Old Bond Street that, at nearly 11,000 square feet, will be four times bigger than the old one just a few yards away. It will also showcase a new and more modern concept, conceived by the house’s long-standing creative director Sarah Burton.
The store is just one marker of the strategy laid down by the company’s chief executive officer, Emmanuel Gintzburger, who joined McQueen in 2016 from Yves Saint Laurent, where he was worldwide retail and wholesale director. Kering, which has owned McQueen outright since the death of founder Lee Alexander McQueen in 2010, tasked Gintzburger with pursuing the brand’s global expansion and accelerating its organic growth — and that’s just what he’s been working on, albeit under the radar.
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“As long as [companies] are peopled by humans, there’s always that opportunity [for authenticity.] When that doesn’t happen, it’ll hurt your [brand],” he says. “We’re human beings. Human meaning flesh, being meaning spirit. As long as we have that, there is the opportunity for growth and elevation.” — Pharrell Williams, WWD Original.
The Paris men’s calendar just gained another heavy hitter: Celine will stage a show in January, mere months after creative director Hedi Slimane launched its men’s wear division during a coed show on Sept. 28. 📸: @thekateowen
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