By  on June 19, 2019

In Europe, temperatures are already creeping up and it looks likely to be another long, hot summer on the continent. Last year, France and Germany both recorded one of their hottest years on record and over the past 24 months or so, some of the world’s biggest apparel companies and retailers have blamed that kind of weather for their business woes. That includes everyone from Gap to H&M, Primark, Uniqlo and Superdry.

But as the hot days drag on and world temperatures continue to rise, what can companies actually do about it?

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