STETSON’S NEW TOP HAT: Stetson has named Pam Fields chief executive officer, filling a position that has been vacant for about three years. Fields was most recently at Ryan Partnership and Ryan iDirect, a marketing agency, where she was responsible for development of digital, direct and promotional strategy and programming for Unilever’s Dove brand. Fields has also served as president of Tag Heuer’s U.S. subsidiary. At Stetson, Fields’ duties entail developing new business and overseeing marketing and brand-building initiatives. She reports to Paul Guilden, owner of Stetson.
This story first appeared in the March 19, 2008 issue of WWD. Subscribe Today.