By  on February 22, 2013

What’s in a label? How significant is the expression “Made in Italy” — tagged on the softest Missoni loom-knit sweater, a handcrafted intrecciato Bottega Veneta bag in woven leather, an embroidered Valentino gown or a laser-cut Fendi fur — and what lies behind these self-explanatory terms?

This story first appeared in the February 22, 2013 issue of WWD. Subscribe Today.

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