By  on March 14, 2019

Rick Ridgeway, vice president for public engagement at Patagonia, spoke of his company’s efforts to decrease its environmental impact while increasing its social impact. A variety of programs and policies designed with these goals in mind have led to Patagonia being called the “coolest company on the planet” by Fortune magazine.

Ridgeway described Patagonia’s humble beginnings as a blacksmithing workshop making mountain climbing equipment.

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