Emmanuel Perrin has been named president and chief executive officer of Cartier North America, succeeding Frédéric de Narp, who has resigned.

This story first appeared in the December 4, 2009 issue of WWD. Subscribe Today.

Perrin was most recently present and ceo of Van Cleef & Arpels, which, like Cartier, is owned by Geneva-based Compagnie Financière Richemont SA. His appointment at Cartier is effective Jan. 1 and ends months of industry speculation.

Perrin took his role at Van Cleef & Arpels in 2006 and saw the jewelry and watch firm through its centennial that same year. Perrin undertook the opening of several exclusive Van Cleef & Arpels boutiques in the U.S. in locales such as Costa Mesa, Calif., and pushed high jewelry among clients from Chicago to Palm Beach, Fla.

Previously, Perrin was ceo of Van Cleef & Arpels in Japan. He has been with Richemont since 1992 in various roles and his first job was at Cartier.

“I’m…very happy to get back to Cartier,” said Perrin. “It was my first company I worked with out of college. Your first love you never forget.”

De Narp was named president and ceo of Cartier North America in 2005, succeeding Stanislas de Quercize, now president and ceo of Van Cleef & Arpels worldwide. In his most recent role, de Narp saw Cartier through its 100-year anniversary of doing business in America and spearheaded a marketing blitz including advertising, celebrity-filled parties and a book called “Cartier, I Love You,” with photographs by the acclaimed Bruce Weber.

Last month, Richemont reported sales in the six-month period ended Sept. 30 fell 14.9 percent to 2.38 billion euros, or $3.33 billion.

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