By  on May 30, 2007

NEW YORK — Kim Vernon has spent much time honing her skills in marketing and advertising, which she is now channeling into Vernon Co.

The consultancy is less traditional public relations and more media strategy and brand building. The former Calvin Klein Inc. executive, who launched her firm last October, is taking a multipronged approach: marketing, branding and communication; licensing and alternative distribution channels, and working directly with private equity firms on investment opportunities in the fashion and luxury sectors.

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