By  on January 17, 2020

PARIS — With an eye to international expansion, Hennes & Mauritz has forged a franchise deal with Hola Moda to enter Central America, and plans to open its first store in Panama by the end of the year, the Swedish fast-fashion retailer said Friday.

Hola Moda is a privately owned company founded by Phoenix Group and Dorben Group, which operate international fashion brands in over a dozen counties across the region, according to the statement.

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