Johnson & Johnson Consumer Inc. is acquiring NeoStrata Co. Inc., a developer of Alpha hydroxy acids.

NeoStrata develops and markets a handful of antiaging technologies, including skin-care lines NeoStrata, Exuviance and Psorent, as well as cosmetics business CoverBlends.The business launched two new peel products, Exuviance Firm-NG6 Non-Acid Peel and Exuviance Daily Acne Peel, in August. NeoStrata’s distribution includes Ulta.com, Dermstore.com, Beauty.com and other websites. Industry sources estimated sales for the brand are around $100 million.

“Drs. Ruey Yu and Eugene Van Scott formed NeoStrata in 1988 and continue to make significant contributions to the science of skin care,” said Jorge Mesquita, worldwide chairman, Johnson & Johnson consumer companies. “NeoStrata’s legacy in dermocosmetics will complement our global consumer portfolio and enable us to deliver advanced skin-care brands to consumers around the world. NeoStrata and Johnson & Johnson share a strong history of innovation and together we will work to discover important new skin-care solutions grounded in deep human insights and compelling science.”

Johnson & Johnson Consumer produces skin-care brands Neutrogena, Roc, Clean & Clear, Aveeno, Lubriderm and a handful of other brands.

Terms of the deal were not disclosed. The transaction is subject to regulatory approval.