It looks like JackThreads, the once buzzy online men’s fashion company, is saying goodbye.
The company is holding a “Farewell Sale” on its web site, listing everything as 70 percent off.
Calls to the company have not been returned and its most recent public relations firm said it’s no longer representing the brand. In February, the company confirmed to Fortune that it was soliciting sale offers and had carried out mass layoffs.
JackThreads started as a flash sale site for men’s streetwear and evolved into a more typical e-tailer with a “try on at home” angle, but it has been struggling to find its footing and with debt since being spun off from digital media company Thrillist in 2015, according to sources.
At the time of the split, Thrillist founder and chief executive officer Ben Lerer said separating the companies “made more sense” because investors generally fell to either the media side or the retail side and that it would improve growth opportunities for both over the long term.
Lerer started Thrillist in 2005 and acquired JackThreads in 2010, with plans to turn the lifestyle site into an e-commerce hybrid.
While JackThreads was once lauded as a social media-centric brand, it’s posted once on Twitter in the last six months (down from several posts a week, at least) and has been similarly silent on Facebook and Instagram.
Customers have been vocal about the brand, and not in a good way. Complaints started rolling in on social media weeks before layoffs were confirmed, with customers claiming they’ve been unable to reach customer service representatives or had orders canceled with no explanation.
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