By  on March 25, 2019

PARIS — LVMH Moët Hennessy Louis Vuitton on Monday signed a deal to bolster its presence at China’s International Import Expo, or CIIE, a Shanghai trade show event in November, adding a touch of luxury to a flurry of Chinese deals as the country’s President Xi Jinping sweeps through Europe. 

The agreement was concluded in a conference room of LVMH’s headquarters here by Antoine Arnault, who heads the luxury behemoth’s communications department as well as the brands Berluti and Loro Piana, along with Sun Chenghai, president of the CIIE.

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